Capture your customers where they spend the most time
Your customers are everywhere. We help you choose the right channels. From Facebook and LinkedIn to Pinterest and Snapchat. We create data-driven advertising that stops the scroll effect and drives sales.
Are you visible on the right platforms?
It's not about being everywhere. It's about being in the right places. Do you know where your target audience actually spends their time?
B2B or B2C?
Do you sell to businesses? Then LinkedIn is the goldmine. Selling visual products? Then Pinterest or Instagram is your home turf. We set the strategy.
Are you tired of noise?
On the big platforms, competition is fierce. Sometimes niche channels like Reddit or Snapchat can bring you cheaper and more attentive customers.
Is your marketing coherent?
The customer may first see you on Facebook, but buy via LinkedIn. We connect the channels so you're top-of-mind throughout the customer journey.
We match your message with the right channel.
Each platform has its own language and target audience. We customise your ads to feel natural wherever the customer encounters them.
The strength of each platform
Social media is not the same. Your customers are in one mood when they check LinkedIn during working hours and a completely different one when they scroll Pinterest in the evening. We customise your strategy to harness the unique potential of each channel to grow your business.
Facebook & Instagram - The engine of your marketing
This is where we reach the widest audience. Whether you're a local craftsman or a national webshop, Meta's algorithm is the world champion at finding ready-to-buy customers. This is where we build the foundation for your push marketing.
- Advanced retargeting across apps
- Visual formats (Reels/Stories) that sell
- Perfect for both B2C sales and B2B leads
LinkedIn - Reach decision makers directly
Do you sell to other companies? At LinkedIn, we don't waste money on private users. We target directly to job titles, industries and company sizes. It's the ultimate channel for Account Based Marketing (ABM).
- Specifically target directors or buyers
- High credibility and professional environment
- Generate high-quality leads
Pinterest - Where dreams become purchases
Pinterest is not a social media; it's a visual search engine. Users here are in “planning mode” (new kitchen, wedding, wardrobe). We put your products right where the customer is looking for inspiration for their next purchase.
- Extremely high purchase intent
- Longevity of adverts
- Perfect for home, fashion, DIY and lifestyle
Snapchat, Reddit & TikTok - The overlooked goldmines
While your competitors are fighting over price on Facebook, there may be untapped potential on the newer or narrower platforms. Here we can often get cheap attention and reach audiences that are blind to traditional adverts.
- Lower ad prices (CPM)
- Reach the younger audience effectively
- Authentic communication at eye level
Would you like to schedule a quick, no-strings-attached talk?
You don't need to have a finalised requirements specification ready to talk to us. Our Business Advisor, Christian, is ready to help you clarify your needs.
He is happy to contact you for a no-obligation chat about your options and how we can best enhance your online presence.
From strategy to visibility
Channel selection & budget
We look at your product. Is it visual? Is it complex? Who should buy it? We choose the platforms where your customers are most active and allocate the budget smartly.
Creative customisation
We design adverts specifically for the medium. An advert on LinkedIn should exude professionalism, while one on Snapchat should be quick and entertaining. We master both.
Technical setup (Tracking)
We make sure we can measure the impact across all channels. We collect data in one place so you can see if the customer came from Pinterest or LinkedIn before they bought.
Reporting & optimisation
We monitor all channels together. If we see that LinkedIn brings in more customers than Facebook, we move the budget. We constantly optimise towards the best ROI.
Frequently asked questions
What is Paid Social and how does it differ from organic content?
Paid Social is paid advertising on social media platforms like Facebook and Instagram,
where you boost reach and target precisely. Organic content is free posting,
that grows slowly via algorithms. Paid Social provides instant scaling and precise
Targeting.
Which platforms do you work with (Facebook, Instagram, LinkedIn, TikTok)?
How much do Paid Social campaigns cost you?
How soon can I expect results from Paid Social ads?
Who controls my advertising budget - you or me?
Do you make creatives like images and videos or do I have to deliver them?
Your cross-platform partner
We don't lock ourselves into one channel. We follow the customer.
Platform-agnostic
We are not “married” to Facebook. If we think you get more out of Pinterest or LinkedIn, that's what we recommend. We provide impartial advice.
Data-driven creativity
We know that “Content is King”. But content without data is guesswork. We use numbers to decide which videos and images to produce for you.
Full-funnel strategy
We don't just make one advert. We build a complete system where we first capture interest and then follow up with sales messages to those who have shown interest.
In-house graphic team
Different platforms require different formats (portrait, square, carousel). Our graphic designers make sure your brand stands out, regardless of screen size.
Tracking experts
When advertising on multiple platforms, proper tracking is crucial to avoid counting the same sale twice (Double Attribution). We've got the technique down.
We test the new
We constantly stay up to date on new trends and platforms. This means you get the opportunity to be the first mover when new opportunities arise.
Mikkel, Christian, Kasper and Nicklas are ready to help you.
